About
Play2 is a registered charity (1206981) committed to enriching the cultural landscape of Armenia by fostering the growth and appreciation of classical guitar. Our mission is to cultivate a vibrant community of musicians through comprehensive educational programs, performance opportunities, and collaborative events. We focus on three core initiatives:
Play2-Youth: To empower the next generation of Armenian young guitarists, we provide ensemble training and immersive music making experiences, nurturing the talents of young musicians.
Play2-Aspire: To encourage and aspire conservatoire guitar students, we provide a platform to showcase their skills, furthering their artistic development through performance opportunities.
Play2-Inspire: To elevate the classical guitar scene, we invite international artists to Armenia for teaching and performance engagements, offering inspiration and guidance to our youth.
Our Story
We are excited to share the story of the Play2Festival Guitar Festival in Armenia.
As a joint project envisioned by Mark, Chris and Meghedy, our mission is to expand the guitar landscape in a nation renowned for its rich musical heritage. Armenia, traditionally focused on classical instruments, is filled with immense talent.
Our journey began with a decade-long collaboration with Hakob Jaghatspanyan, a distinguished guitar professor at the Yerevan Conservatoire. Initially launched in Yerevan, the festival is rapidly expanding to various towns and villages, especially in remote border areas that have faced challenges in recent years.
By tapping into Armenia's musical strengths and fostering international collaborations, we aim to nurture the next generation of guitarists and establish Armenia as a hub for regional guitar enthusiasts.
Our Impact
Play2Festival in Armenia serves as a vibrant nexus for youth, community, and music, transforming the landscape with its dynamic celebration of guitar artistry.
This festival ignites the passion of young musicians, offering them a platform to showcase their talents and learn from seasoned performers. It fosters a sense of community, uniting diverse audiences in a shared love for music, while invigorating the local culture with innovative performances and workshops.
By nurturing creativity and collaboration, Play2Festival not only elevates the musical scene in Armenia, but also inspires the next generation of artists, making a lasting impact on both the cultural and social fabric of the region.
Play2Youth
Vida Guitar Quartet leading Play2Youth rehearsals - July 2024
Meet the Team
Contact
Contact us:
By email: play2.festival@gmail.com
By WhatsApp: +44 7510 705245
Registered Charity Number: 1206981